Effective date: November 10, 2026
Last updated: November 10, 2026
These terms cover the WOL Lab app, the website withoutlimitslab.com, and coaching you buy from us (together, “the Services”). WOL Lab is published by Keelworks LLC and built with Without Limits Coaching, Inc. and coach Tom Clifford (“we,” “us”). By creating an account, buying anything, or using the Services, you agree to these terms and to the WOL Lab Privacy Policy. Please read section 2. It limits your right to sue us.
1. You must be 18 or older
WOL Lab is for adults. You confirm you are 18 or older when you create an account.
2. Assumption of risk and release of liability
Training carries real risk. Running, strength and mobility training can cause injury and illness, including muscle, joint, tendon and bone injury, overuse injury, heat and cold illness, dehydration, falls, traffic and road hazards, heart problems and, in rare cases, death. Your coach is not with you when you train. You choose where, when and how hard you train, and when to stop.
Your health. Check with your doctor before you start, especially if you have a health condition, are pregnant, are returning from injury, or have risk factors for heart disease. The plans, paces, coaching and Cliff’s answers are general training guidance. They are not medical advice and do not replace a doctor, physical therapist or other licensed professional. Stop and get medical help for chest pain, faintness, trouble breathing or confusion.
YOU TAKE ON THE RISK. YOU TRAIN AND USE THE SERVICES BY YOUR OWN CHOICE. YOU ACCEPT ALL RISKS OF DOING SO, KNOWN AND UNKNOWN, INCLUDING RISKS THAT COME FROM THE ORDINARY NEGLIGENCE OF THE RELEASED PARTIES.
RELEASE. TO THE FULLEST EXTENT THE LAW ALLOWS, YOU RELEASE, WAIVE AND PROMISE NOT TO SUE KEELWORKS LLC, WITHOUT LIMITS COACHING, INC., WOL LAB, AND THEIR OWNERS, COACHES, EMPLOYEES, CONTRACTORS AND PARTNERS (THE “RELEASED PARTIES”) FOR ANY INJURY, ILLNESS, DEATH, OR LOSS OR DAMAGE TO YOU OR YOUR PROPERTY THAT COMES FROM YOUR TRAINING OR THE SERVICES, INCLUDING CLAIMS BASED ON THE ORDINARY NEGLIGENCE OF A RELEASED PARTY. THIS DOES NOT COVER GROSS NEGLIGENCE OR WILLFUL MISCONDUCT.
Indemnity. You agree to cover the Released Parties for claims, costs and legal fees brought by anyone else that come from your training, your use of the Services, or your breach of these terms.
This section binds you, your heirs, your estate and anyone who makes a claim on your behalf.
3. Cliff is an AI assistant
Cliff is an AI assistant, not a person, and it can be wrong. Cliff’s answers are based on Tom Clifford’s coaching, but Tom does not write or review each reply. Do not rely on Cliff for medical decisions. Cliff answers questions you ask and can suggest changes to your week, but you decide what to do. You use Cliff at your own risk.
4. Plans, billing and renewal
- Plans. Lab monthly and yearly are sold in the App through Apple and on withoutlimitslab.com. Founding (yearly, for our first testers), Lab Plus and Premium Coaching are sold on withoutlimitslab.com only. Monthly Lab shows about four weeks of your plan at a time. Yearly, founding, Lab Plus and Premium show the whole plan.
- Prices. Prices are shown before you buy. Sales tax is added where it applies.
- Automatic renewal. Plans renew automatically at the end of each period at the then-current price until you cancel.
- Bought through Apple: manage or cancel in your Apple ID settings at least 24 hours before the period ends. Apple handles refunds under its policies. Apple free trials end and start charging unless canceled at least 24 hours before they end.
- Bought on the web: cancel any time at withoutlimitslab.com/account. Canceling stops future charges. You keep access until the end of the period you paid for. We do not refund partial periods, except where the law requires.
- If your plan ends, you lose access to your plan and to Cliff.
5. Coaching
- Coach Kickoff (one time, in your first 30 days): a coach reviews your setup and confirms your plan and level, then one 30 minute call or a message thread open for 7 days.
- Coach Ticket (one time): one topic worked through with a coach, by a 30 minute call or a 7 day message thread.
- Lab Plus (monthly): one coach session a month (a call or a 7 day thread), which does not roll over, plus coach review of your 4-week check-ins.
- Premium Coaching (monthly): one-on-one coaching with a Without Limits coach.
- Calls. Calls are by video or phone, scheduled with your coach. If you cancel or move a call at least 24 hours ahead, you get a full refund or a new time. If you miss a call without notice, there is no refund. If your coach misses a call, you get a refund and a new time.
- Coaching is guidance, under section 2. Your coach is not a medical provider.
6. Your account
Keep your password private. You are responsible for activity on your account. You can delete your account any time in the App. Deleting your account does not cancel an App Store subscription or a web plan. Cancel those first.
7. Acceptable use
Do not misuse the Services. That includes trying to get around access controls or payments, copying or reselling the plans, sending abusive or illegal content to Cliff or a coach, or trying to break, overload or reverse engineer the Services. We may suspend or close accounts that do.
8. Our content
The training plans, paces, strength sessions, images and other content in WOL Lab belong to us and Without Limits. Your plan gives you a personal, non-transferable right to use them for your own training while it is active. Images of Tom Clifford showing exercises are illustrations made with AI tools, used with his permission.
9. Changes to the Services and these terms
We may change, add or remove features and plans. If we change these terms in a meaningful way, we will update the date above and ask you to agree again in the App. If you keep using the Services after a change, the new terms apply.
10. No warranty
The Services are provided as is. To the extent the law allows, we do not promise they will always be available or free of errors, or that any plan or coaching will produce a particular result.
11. Limit of liability
To the extent the law allows, our total liability to you for any claim about the Services is limited to the amount you paid us in the 12 months before the claim.
12. Apple
These terms are between you and us, not Apple. Apple is not responsible for the App or its content. Apple and its subsidiaries are third-party beneficiaries of these terms and may enforce them. Your use of the App must also follow the Apple Media Services Terms.
13. If part of these terms does not hold
If any part of these terms is found unenforceable, the rest still applies.
14. Governing law
These terms are governed by the laws of North Carolina, without regard to conflict of law rules. Any dispute goes to the state or federal courts located in New Hanover County, North Carolina.
15. Contact
Email: lab@iamwithoutlimits.com